How To Increase Affiliate Click Through Rate
When you join an affiliate programs, what is it that you want to achieve? Of course, we want to gain commission from the merchant. How can we do that? Commissions are gain when visitors that we refer purchase products or services on the merchant's...read more...

If You Don t Know This You Might Loose Your Commissions
Are you aware that using certain tools to protect your affiliate commissions might in fact cause you to loose them? Let me explain you how than can be and what you can do to protect yourself from commission loss... The other day a good...read more...

Working With Affiliate Programs
Working With Affiliate Programs by Jude Wright (c) 2004 Everywhere you look you see affiliate program offers for every product or service that you can think of. Some have fully automated systems that sell high volumes of hard products all over the...read more...

How to Build an Affiliate Marketing Business Online part 1
by Fred Farah There's a myth that it's easy to succeed at affiliate marketing, that it takes little effort, and that fortunes can be made in a very short time. WRONG! All those who became successful will admit that they worked...read more...

Making Your Website Affiliate Friendly
Ever go to a website and couldn't make heads or tales of it? Possibly it was littered with advertisements in the form of flashing banner ads or pop-ups? What did you end up doing? If you are like me...you left. And without even bothering to look...read more...

Spyware Is Your Computer Safe
Spyware is the virtual plague of the new Millenium. You no longer have to receive emails with viruses in them or even click on dangerous links on websites. Simply surfing the web can now leave you wide open to the scourge of spyware. You may also...read more...

The secret of how I got GoogleCash for free with 1 minute s extra effort
Copyright 2005 Michael Lever Hi, my name is Michael and I’m about to share an amazing discovery with you. Don’t bother scrolling down to see the price. There is none. I am giving you this information free. Why? Because as you are about to...read more...

Free Affiliate Marketing Page Pays 755 in Commissions From its First 100 Visitors
Copyright 2004 by David L. Thorne Few new affiliate sites are as successful as the new system reviewed here. It is a free-to-copy, self-duplicating affiliate referral system that pays growing, residual sales commissions, and actually MULTIPLIES an...read more...

Increasing Your Profits Through Other Peoples Advertising
How can other peoples advertising increase your online income? One of the first questions I ask a new prospect who joins my family of highly motivated people is: What other programs have you been involved with, and if you are no longer an active...read more...

Building Your Online Portfolio
So you want to start earning online and have invested some of your hard earned cash in a couple of online programs but have you really thought about what you are investing in. You wouldn't simply roll off the street into a real estate agency...read more...

Residual Income, the Overlooked Resource in Pay-per-click

Pay-per-click advertising is a quick, powerful, effective way to market products for affiliate programs. New advertisers to the medium are often stunned at how quick and effective it is. (I myself remember making over $1500 profit the first month I tried my hand at it, and that was back when I didn’t know what I was doing)

The pay-per-click method is simple and straightforward. Place an ad to show on Google or some other pay-per-click search engine. Customers click on it. It brings them to a page where they can make the purchase.

It’s a wham! Bam! atmosphere that’s sharp and direct, but sometimes those of us who use the pay-per-click market get into the same mindset and overlook perfectly profitable products simply because they don’t pay out as much right away.

I’m talking about the power of residual income, and any time you find an affiliate program that pays ‘residually’ or mentions the words ‘lifetime customer’, you should take notice.

Here’s an example. Suppose you find two web-hosting providers, each of which has an affiliate program. Web host #1 offers an immediate payout of $90 per sale to you for anyone who buys their service. Sounds pretty good; it’s a high payout and you think you can get a good conversion rate on any ads you run for their services.

Web host #2, on the other hand, pays out only $10 per sale, but offers $10 per month residually for the lifetime of the customer.

Oftentimes, those of us who play the pay-per-click game get so in the mindset of ‘quick money’ that we tend to dismiss those affiliate programs that have lower payouts without really considering what may be offered.

Which of the two web-hosting services has the better payout overall? We know that web host #1 pays out $90 per sale. That’s ‘quick money’, right away, and a lot of the time it’s easy to think “a bird in the hand…”

But suppose a customer buys web-hosting services from company #2. Presumably, if he is pleased with the service, he’ll stay with it for a very long time, possibly the rest of his life. So even though the initial payout is only $10, the potential return of this one sale is $10 per month, for the rest of the customer’s life! I think that kind of payout deserves a second look.

So which service is the better to promote? The answer, of course, is both of them. Depending on how well each service converts to sales, and what the click-through rate is on your ads, either or both of the above services could be wrong for you to promote. But either or both could be very profitable.

The moral: Don’t dismiss low-paying payouts out of hand, especially if there is residual income involved.

About the Author

Daniel Brough is the founder of AdWord Wizards, a free mentoring program designed to teach anyone how to profit from pay-per-click search engines. Want to start a profitable AdWords campaign in less than 30 minutes? Come to http://www.adwordwizard.com and sign up for this free program.

Written by: Daniel Brough